J Balvin

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J Balvin was born into a middle-class family in Medellín, Colombia on May 7, 1985. His father was an economist and business owner, and he grew up in a large home in the hills outside the city. He grew up listening to rock groups such as Metallica and Nirvana, and states that he incorporates the grunge aesthetic into his personal style, having a Nirvana tattoo on his knee. He developed an interest in reggaeton after listening to Daddy Yankee. He recalls that “I was such a fan that I was copying his style, the way he moved onstage, his flows, his raps", comparing him to the reggaeton equivalent of Jay-Z. His father's business went bankrupt, and the family lost their home and car, requiring the family to move to a poorer neighborhood. On this period of his life, J Balvin notes, “When I would go to the barrio, people saw me as a rich person, but when I’m around rich people they see me as someone from the ghetto. It’s all perceptions. I like moving between worlds. I feel equally comfortable in both. ”